Bittertones

Overview

Bittertones is a local music collective that hosts live events celebrating independent artists and community. Across multiple events, I created promotional graphics, merchandise, and social content that established a recognizable visual language while giving each event its own personality.

Design Approach

Because every Bittertones event has its own theme and energy, I never wanted all of the graphics to look exactly the same. Instead, I treated each event as its own little world while keeping enough of the same attitude across the posters, social graphics, and merch for it to still feel like Bittertones.

Project

Bittertones (Dan Le)

Role

Graphic Design, Visual Identity, Merch Design

Disciplines

Event Branding, Poster Design, Social Design, Apparel Graphics

DELIVERABLES

Event Posters Promotional Graphics Social Media Content Merch Design